← Newswwd footwearPuma2026-07-31Puma’s Reset Continues: Q2 Sales Slide But Losses NarrowJul 31, 2026·1 min readWishlistA second-quarter sales dip of 9.4 percent at Puma reflects the ongoing transition at the company, executives said.Shoe Industry NewsPumaWorld CupRead on wwd footwear →Copy linkMore Puma newsSep 16PumaPUMA and KWN Awaken the Senses At NYFWHighsnobietySep 16PumaPUMA Speedcat OG x Rosé Collection Releases October 8thJustfreshkicksSep 14PumaPuma Commercial Chief Matthias Baeumer Exits After Nearly 20 Years at the CompanyWwd FootwearSep 1PumaJosh Giddey on His PUMA Sneaker Tribute to AustraliaKicks On Si
A second-quarter sales dip of 9.4 percent at Puma reflects the ongoing transition at the company, executives said.